The story
History
Rosengart was born in Paris on 11 January 1881 and began in a workshop in Belleville, making fasteners; by French Wikipedia’s account, a rust-proof wood screw used on the Paris Métro made his fortune.source 1 From 1905 he made small mechanical parts and lamps for bicycles, motor boats and cars, and he took out 186 patents.source 2 In the First World War the state ordered his fuses for artillery shells, and with Citroën as a partner he built factories in Paris and at Saint-Brieuc that turned out up to 100,000 a day.source 2source 1 He founded the Paris boat show in 1926, and in 1930 Vuillard painted his portrait, now in the Musée d’Orsay. French Wikipedia also credits him with inventing table football, a claim that has not been confirmed.source 1source 2
He knew the motor trade from the inside. He helped André Citroën launch the 5CV, the Citroën 5HP, and in 1923 Robert Peugeot recruited him; he was pushed out in 1927, after costly ventures such as Peugeot Maritime.source 1 That same year he decided to make cars of his own, and bought a factory at Neuilly-sur-Seine.source 1
The Seven, made French
His partner was the engineer Jules Salomon, who had designed Le Zèbre and then that same 5CV (Salomon is on our page of the designers). Together they set out to build the Seven under licence, as it was also built in Germany, as the BMW 3/15, and in America, as the American Austin (more on the built under licence page).source 2source 1source 3 When the licence was bought is disputed. Both Wikipedias say 1923; the Austin Seven Friends history says 1928. Rosengart was at Peugeot from 1923 to 1927, so 1927–28 seems the likelier date; that is our reading of the dates.source 2source 4source 3source 1
Production began in 1927–28 in the former Bellanger works on the boulevard de Dixmude, in the 17th arrondissement, by English Wikipedia’s account; the French sources place the firm at Neuilly-sur-Seine.source 4source 2source 1 The car was presented at the end of 1928, and at the Paris Salon that October Rosengart became a maker in his own right with his licence-built 5CV.source 2source 5 The first model was the LR1, a three-seater or a van, and the LR2 followed in 1929.source 3source 4
It was the Seven with a French passport. The threads were metric, the magneto a Ducellier, the carburettor a Solex, and the starter and dynamo were made in France.source 3 The chassis was longer too: the standard Rosengart wheelbase was 2,200 mm (87 in), against the Austin’s 1,905 mm (75 in).source 4 Its price when new has not been found.
A hundred thousand kilometres
Rosengart proved the car by driving it. François Lecot took a production Rosengart about 900 km (560 miles) a day for over three and a half months, until he had covered 100,000 km (62,000 miles) without major incident. In the same period, both Wikipedias say, the car came first in 80 of the 81 events it entered; the English article seems to follow the French, so this is one claim, not two.source 2source 4 Lecot was later famous for a much longer run, 400,000 km in a Citroën Traction Avant in 1935–36. The two are not to be confused, and no source found dates the Rosengart run.source 2source 4
From LR2 to Supercinq
The family grew. French Wikipedia gives the LR2 as 1928–31, the LR4 as 1931–34, a six-cylinder LR6 as 1932–35 and the Supercinq, the LR4N2, as 1935–39; English Wikipedia counts all the variants as LR2s and says they were made until at least 1939.source 2source 4 The longer LR44 and LR47 came in 1932 and 1933, on a wheelbase of 2,350 mm, and the LR45 of 1934 on 2,600 mm.source 4source 3 The Supercinq of August 1935 had an aluminium cylinder head and 18 hp, and by 1938 an LR4N2 rated at 4 CV gave 19 hp at 3,800 rpm.source 4source 2 Rosengart’s royalties to Austin ended in about 1936.source 3 How many LR2s, or Austin-based Rosengarts in all, were made has not been found.
By 1935 the firm was in financial trouble, and in 1936 it was restructured through a company called SIOP; English Wikipedia says Rosengart’s own proprietorship ended that year.source 1source 4 The name went on. The Supertraction of 1938–40 used Citroën Traction Avant mechanics, a 1,911 cc engine of 56 hp good for 120 km/h (75 mph). Lucien Rosengart, who was Jewish, moved to the south of France in 1942. After the war the firm built the Ariette and the Sagaie, and it closed in 1955.source 2source 1 He died at Villefranche-sur-Mer on 27 July 1976.source 1

































